Past Work
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→ Strategy
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→ Communications
→ Experience Design
Olivia Glowacki
// Communications
Careyes, Mexico
Ondalinda is a boutique, high-end music and art festival set in Careyes, Mexico, one of the world’s most breathtaking destinations. In this experience, I focused on shaping how the magic was communicated by translating the beauty, intimacy, and cultural depth of Ondalinda into compelling narratives for guests. Through curated email storytelling, personal one-on-one outreach, and the reimagining of the festival’s website, the invitation itself became part of the experience, setting the tone for a gathering defined by connection and creative immersion.
Calling All Magical People (2023)
New York, NY, USA
Calling All Magical People (CAMP) is an annual weekend gathering focused on community, creative collaboration, and playful exploration. In 2023, I focused on shaping how this world was experienced before guests ever arrived. Through thoughtful email storytelling, social media presence, and clear messaging, the communications themselves became an extension of the festival, reinforcing CAMP’s reputation as one of the most collaborative and participatory gatherings on the East Coast.